Parikh Info Solutions Pvt Ltd

Parikh Info Solutions Pvt. Ltd.

Localization & Globalization Experts


Considerations for Using Professional Subtitling Services

You will need to cater to a variety of customers, mostly a global clientele, as your firm grows. You need a simple means to communicate with audiences, regardless of their location or language. A potent method of reaching a worldwide online audience is video marketing. You can expand your reach simply by adding subtitles when your video library is used in conjunction with effective marketing strategies. A wider reach, increased revenue, and a larger client base will also result in benefits like better lead generation and higher customer engagement. This article explains the importance of cost-effective subtitling solutions for the expansion of contemporary businesses.

Why Subtitling is Important for Modern Business Growth

  • Increasing Market Share

Consider using a notable subtitling plan to reach prospective new clients if you have identified a vacuum in the global market and are eager to fill it. Even locally, you’d probably be surprised by the number of people who spend most of their time speaking a language other than your own. Having the right subtitle plan in place can increase your reach. You may reach real customers by presenting your message about your product and business by using subtitling services that are created with consideration for your target demographic.

  • 80% of People Who Watch Subtitles Aren’t Even Hard of Hearing

According to analysis, there are about 700 million hearing-impaired people in the world. Subtitles must be provided in a variety of formats by law in several nations. They are not the only ones who benefit from subtitled videos, though. According to statistics, 80% of people who use subtitles have normal hearing. Why do they watch subtitled videos? Many claimed to have watched subtitled videos with speakers with strong foreign accents. Others benefit from reading alone because they are themselves non-native language learners.

  • Increased Accessibility To The Content

Video content is not accessible to everyone worldwide. Numerous users struggle with hearing loss. With the help of subtitles, hearing-impaired and deaf persons can access your content. Most importantly, subtitles ought to be sufficiently comprehensive. In most cases, signatures replace sound. It is crucial to provide information on par with that of regular listeners. For foreigners, video subtitles are a crucial element.

  • Boosts Consumption

Your firm will be able to reach a sizable portion of the audience by translating your content and employing subtitles. This is because more individuals can comprehend and absorb the content. Increased sales are inevitable as more people become aware of what your company does. Reaching persons who are hard of hearing globally is another benefit of subtitles. This expands the audience that can be interested in and consume your material.

  • To Safeguard Your Global Brand

Not speaking the local language when conducting business in a foreign market has several disadvantages. Professionals also pointed out that you would be severing profitable revenue streams. Additionally, if you are not the one conducting the conversation, someone else may be.

  • Support For Foreigners

More than once, you may have noticed that there are subtitles available in other languages. Naturally, your audience will grow as you give additional subtitles in more languages. To embrace every language spoken on earth is an extremely difficult and completely pointless task. In essence, the video will be accessible to individuals who know it if professional subtitles in the video’s native tongue are provided. The best-case scenario is to do this with the subtitles. It is available to a variety of audiences and is international.


Subtitles translation for video content is a huge benefit. You have much greater audience interaction, adaptability, and accessibility in this approach. Whatever the cause, having excellent subtitles creates a more effective experience and raises viewer engagement. Tridindia offers its devoted customers high-quality subtitling solutions. Many businesses have benefited from our cost-effective subtitling solutions by improving their localization and building a strong brand.


The Top 5 Website Translation Companies in India

It can be difficult to find a translation partner who fulfills your standards in this day and age when translation companies are multiplying by the day. Every organisation has its own set of requirements, and it is difficult to find a service provider who fits all of them.

When you decide to translate for your organisation, you may encounter a number of challenges. The first and most pressing question is whether to use human or machine translation.

Machine translation, without a doubt, provides a rapid fix. It is not only inexpensive, but it is also quick and handy. However, it is not a reputable source. And, if you want the best translation services for your company, relying on machine translation may not be the greatest option.

  • TransPerfect

TransPerfect has over 25 years of expertise and has grown to become one of the greatest translation firms in the industry. The medals and accolades they have received throughout the years attest to the high value of their services.

They provide translation, localization, interpretation, multimedia, and other services. They have a community of over 5,000 translators spread across the globe in 86 different places.

They have offices in 90 various places around the world, making them one of the largest providers. ISO 9001:2015 and ISO 17100:2015 certification ensures their high quality. On average, they have completed 300,000 projects per year.

  • Lionbridge

Lion Bridge, which was founded in 1996, has managed to outperform many of its competitors in the last two decades. This company, now in its third decade, has worked hard to make the customer’s vision a reality.

Based on the company’s hands-on knowledge, they can anticipate and alleviate any challenges that the customer may face, allowing for a smooth market transition.

They have a global network of over 500,000 specialists in over 5000 cities. Lionbridge is an ISO-certified corporation that ensures high quality.

Lionbridge provides all of the primary services, including localization, translation, application testing solutions, global content management, and many others.

  • Mars Translation

Mars Translation has grown to become one of the major translation agencies in less than two decades. They strive to provide customers with a one-stop globalisation platform.

They have offered customers translation and localization solutions adapted to their individual needs over the years.

They can ensure great translation quality by utilising a network of over 6000+ native translators who have been certified by the organisation through a series of examinations.

Furthermore, they are an ISO-Certified translation firm with ISO 9001:2008 accreditation. This indicates that they are not sacrificing quality by offering the quickest turnaround of 200 words/hour/translator.

  • LanguageLine Solutions

LanguageLine Solutions, founded in 1982, stands apart on many dimensions. Due to the services offered during multiple natural catastrophes, it was nominated for and received the award for “best company of the year” in 2018.

LanguageLine’s vision stems from the desire to assist people in better understanding one another, particularly the deaf and hard of hearing. As a result, it is also a part of the Limited English Proficient and Deaf communities.

LanguageLine has grown to become the world’s third-largest translation services provider by focusing on a few industries. In specialised industries, they seek to provide customers with a one-stop globalisation platform.

Translation, interpretation, localization, and training and testing are among their services. They have up to 35 million encounters per year, and the number is growing by the day.

  • SDL

Since its inception in 1992, SDL has provided language and content management systems. Since then, the company has worked hard to guarantee that the customer gets the most out of every touchpoint by enriching the experience using human translation and cutting-edge technology.

With so many years of experience under its belt, SDL has developed its approach to assure its customers’ success on all fronts. The Global Content Operating Model operates by strategically creating data, which subsequently leads to translation and delivery (GCOM).

SDL aspires to combine the talents of human specialists with the benefits of advanced technology through GCOM to make understanding possible and easier.

Translation, marketing solutions, testing, and language are among its services as our client services.


Translation is becoming a critical success factor. And you must obtain only the greatest professional translation services for your company, as they can make or break you in the international market.

The translation company is enormous. And, with so many translation companies to choose from, it might be difficult to choose the appropriate one. However, with this comparison of the top translation agencies and the decision-making advice, you should be able to make the appropriate choice.

Voice Over

Picking the Most Appropriate Voice Narrator for Your Audio

You’ll be a narrator if you want to make your book into an audiobook. This is not a straightforward process; narrators are professional actors who must be auditioned and chosen. This article will teach you how to identify and select the ideal narrator for your book.

The voice over agency, like most acting vocations, is populated by thousands upon thousands of amateurs. They may be cheap and eager, but sadly, this does not always convert into skill.

The pointers below will show you how to look for, evaluate, and pitch narrators: 

1. Read Your Book Aloud

Read your book first before you open Google. It may appear flawless on the surface, but if you give it a voice, you’ll notice flaws you wouldn’t have detected otherwise. Narrators are not magicians, and even if they were, it is not their obligation to correct their errors.

You should be able to read your book aloud without difficulty. If you find yourself stumbling over incorrect punctuation or unable to pronounce made-up terms, you should revise your work. Regardless of how good the narrator is, their success is also dependent on their writing ability.

2. Cast A Wide Net

Unfortunately, narrators do not share the same stage. They are dispersed around the internet, and while most have a presence on many sites, searching on multiple voice over service at once will get the greatest results. This procedure is frequently free, and the only cost is your time.

P2P sites are the greatest for you (Pay to Play). This means that prospective narrators must pay a subscription fee to promote on the website. The biggest benefit is that only narrators ready to pay are present, which eliminates many amateurs. The primary negative is that because the site’s income is dependent on the number of voice performers, there is occasionally a lot of rubbish.

3. Study Your Narrator

Before you start sending out audition requests to narrators, do some research on them. Check online for examples of their work; if they only have a few projects published, it may be worth seeking someone with more experience. However, this is not a guarantee of how good they are; if they appear to be someone who will suit your task, try them out. Newer narrators will most likely be less expensive as well.

4. Keep Your Intended Audience In Mind

Consider your audience while listening to auditions or samples. People respond differently to different voices. Gender can also play a role; ladies prefer male sounds that indicate a large stature, whereas males prefer female voices that indicate a lesser stature. If your book is aimed at a specific gender, choosing the right voice is even more vital.

5. Choose Your Sample With Caution

Once you’ve reduced your list of potentials, decide which writing sample to offer them. Don’t send complete chapters; three pages should suffice. Please send a dynamic selection. Dialogue between many characters will give you a sense of your narrator’s ability to use different voices, while background narration will give you a sense of their standard tone. It is critical to have a narrator who can voice everything in your work.

6. Consider Your Financial Situation

Everyone wants an experienced narrator who has narrated hundreds of audiobooks, but experience comes at a cost. Consider how difficult your book is to read when deciding on an offer. Most importantly, select a narrator that you believe is appropriate for your work. Your novel is unique, and selecting a narrator entails more than just evaluating their technical ability. Find the individual who best expresses your book.


The public listens to audio narrative narrations while performing other work, such as driving, running, or doing something else – their attention is divided. They also listen to podcasts, audiobooks, and audio stories while doing something else. To handle control, take a deep breath, speak at a normal pace, and use voice-over actors in the audio tale to make it appear convincing. As a result, whatever you want to do, whether audio or video stories, it should be done flawlessly!

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